Directing duo thirtytwo, comprised of Dylan Southern & Will Lovelace won Best Web Film at last night’s AICP Next Awards for their ITV “Breakthrough” spot. Created with agency Uncommon London to promote the broadcaster’s Britain Get Talking mental health campaign, the powerful new film showing the interaction between a parent and their child after a rough day at school. It used subtitles to reveal how they both really feel as opposed to what they say to one another, reminding the audience of how difficult it can be to open up.
The film was also shortlisted for Cause and Performance at the AICP Show. Watch it below.
Britain Get Talking | The Break Through | ITV from Uncommon London on Vimeo.
