Frédéric Planchon directed Vodafone Red’s new global launch campaign for Grey London. One spot, “Kiss”, draws a parallel between Vodafone’s enduring commitment to its customers and a couple’s life-long love affair. Planchon takes us through time with these lovers whose affection for each other never wanes. Creativity names it spot of the day.The Drum writes, “[Kiss] is an immensely moving way to demonstrate that something can last forever … “