Music alone is captivating, but it’s often the moments surrounding the listening experience that really define a song. With the latest Spotify campaign, Tim Godsall and Wieden+Kennedy New York explore the stories surrounding our favorite songs. The spots’ narratives range from Limahl’s NeverEnding Story anthem, a song that makes every person of a certain age think about their youthful dream to ride on Falkor’s back, to Flo Rida’s “My House” that could easily accompany a move to Canada if the election goes awry, to a delightful take on who may be listening to the Pope’s pop-rock album.
And for all those living out their Atreyu/Falkor fantasies, one of the most enjoyable features of the campaign is getting behind the scenes of the “Never Ending” spot, as seen below.
